i called support (Case #1055083382). Had me download new software from Microsoft-Did that -still won't update/ Dug furter on the Zune troubleshooting site and I did find my code listed with suggestions-didn't work. I even got to #4 on my Zune device which empties the contents--tried reinstall from the sortware-NOPE! I have spent 4 hours doing all this and I am sitting here with a brand new device that I can't use. HELP!